Bright

During my time working with Bright, I helped the business engage internal and external audiences by creating various communications and promotional materials.

Bright provides virtual and on-site wellness services to help organizations engage employees and teams. Using a business-to-business sales model, Bright sells subscriptions to its well-being platform to organizations across North America.

Various materials were created to reach different audiences, including prospective customers, HR teams and users at existing client organizations.

Brochure

Customer engagement emails

Customer engagement emails prompting clients to register for Bright classes.

Media release

Media release about Bright’s partnership with the Saint Mary's University Students' Association — resulted in coverage in Halifax’s Entrevestor.

Website & app copy

Copywriting for the Bright app. I wrote copy for class descriptions, educator bios and various public- and client-facing pages.